It's time to change perspective.

Let’s face it, perspectives are a little muddy when it comes to growing fertility practices or the fertility space in general. We don’t know how many people could potentially access treatment, or how many actually do treatment. Nor do we know with any certainty how many cycles each person undergoes, when they drop out of treatment, or if they even start treatment at all.

All of this makes it challenging to go big and bold on growth initiatives like adding offices or doctors, investing in a marketing campaign or launching a promising service line.

Fertility Dynamics aims to change the perspective by bringing predictive data analytics modeling and consumer development tools to the fertility industry. Now our clients can know how many prospective patients live within their geographic reach, how many patients they are seeing and how many of those go to treatment.